We’re now in that gray area between having something that’s rough-but-working and what-we-really-want-to-share.
Start-Up wisdom tells us we should have launched weeks ago, probably in a Google Sheet or on a napkin or something, and that if we’re not ‘failing fast’ then we’re not learning.
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But we don’t see a problem with taking our time and filing off a few of the rough edges. At the end of the day it’s about releasing a tool that’s useful enough to solve a problem that people are actually having, that’s also good enough to not be a pain to use. We’re almost there.
That said, now is a good time to go over a couple of the moving parts that the first release of Voyce will be built around - the things that we would have found useful over the years we’ve been talking to customers.
Firstly, there’s a simple and accessible workflow for managing Insights, Problems, and Solutions.
Insights are the snippets, factoids, opinions, and observations that you, your teammates, or (importantly) your customers share. Insights are the things that problems and solutions stack upon - the evidence that you have a problem which is crying out for a solution.
Problems represent insights that have been triaged, grouped, and properly defined, to help us get to the crispy root of an issue. A well-defined problem can be expressed in the voice of your customer, which helps you to communicate it more clearly to the rest of your team, and makes it easier to generate solutions that have value. During problem definition we also quantify severity and scope which helps with prioritization later.
And lastly, solutions are experiments to be run, and are based around a hypothesis and a desired business outcome. There’s no magic here - you still need to do the running, but completing this step keeps the solution (which could be anything from a product feature to a business process change) grounded in delivering real business value. Designing solutions also involves looking at the effort involved in making each change, which helps us to prioritize all the things we want to do.
None of this is 🚀 science, but Voyce puts some sensible guardrails around the process to make it more robust and repeatable:
This is all baked into a simple user interface that keeps you focused, that isn’t too opinionated about how you use it, and that tries to get out of the way when you don’t need it.
What does your main customer contact channel look like, and who’s monitoring it?
Insights from your customers can be 💰💰💰, but they often get locked into a Customer Success tool that isn’t part of the ideation pipeline, or worse, they get buried in a database or an email inbox that nobody is reading.
At its core Voyce is a good-looking repository for customer insights, and it would be naughty of us if we didn’t make it easy to get insights into the system in the first place. That’s why insights can be funnelled straight into Voyce, directly from your customers, to sit alongside the insights you’re gathering from all your other channels.
This is not one of those ‘voting’ tools that you might have seen, as we think the process of turning raw insights into actionable experiments is a bit more nuanced than that. But we believe that listening to your customers is one of the most important inputs into your ideation process, and we want to make it easy for you to gather and track the best qualitative and quantitative feedback possible.
Soon we’ll be adding Sign in with Google and opening up the preview release to a limited number of users (so we have the bandwidth to keep up with your thoughts, comments, and ideas).
Don’t get us wrong, this is still a beta version of our product, but we’re excited to get some more eyes across what we’re building. In exchange for your frank and honest feedback there will be no cost to this cohort of users, now or in the future. If you’re interested in a sneak peek, and you think Voyce could solve a problem for you, hit reply and let us know. First in, first served!
Until next update.
The simple and elegant way to make sense of your customer's voice, helping you to create more of what they love. Sign up to get free access to our preview release.
If you’re like most teams we talk to, you’re probably drowning in customer feedback and ideas for your product. Insights jotted down here and there, support tickets saved, survey responses in your inbox, and feature requests and bug reports bursting out of your task management tool of choice - it all piles up faster than you can process it. While having lots of feedback is great, it doesn’t help much if you can’t figure out what to do with it. The real challenge isn’t collecting feedback -...
Just letting you know about a couple of small improvements we've made to Voyce. You can now delete and rename workspaces to help avoid workspace overload. Look for the gear icon on the workspace card in the main list. Invited team members now see an improved New Member Welcome email. It's more readable and gives a clearer idea of the basics of Voyce, including how to get started with Voyce Feedback. Catch up on these and previous updates here.
We just released some small improvements to Voyce. They're pretty small, but we thought we'd tell you about them anyway. Why? We want you, our users, to know when Voyce moves forwards, that we're listening to what people are saying, and that we're transparent with what we're doing. And quite frankly, a huge post to share a massive suite of updates once a quarter might sound impressive, but no one will read to the bottom, and that's not the way we want to work. Ship early, ship often! Read...